White hat SEO is additionally called ‘Ethical SEO’.

White hat SEO refers to SEO tactics that aim to make a quality website over the long period by focusing on the websites audience. White hat SEO techniques embrace making unique, high-quality web site content and providing links to different relevant content on the site page.
[ Read: Black Hat SEO or Spamdexing ]
White Hat SEO Image

White hat SEO:

White hat SEO strategy adhere to any or all search engine rules and guidelines.
A SEO method, technique or process is considered as White Hat if it goes after the followings:

  • If it conforms to the search engines’ procedure.
  • If it doesn’t involves any fraud.
  • If it makes sure that the content a search engine indexes and afterward ranks is that the same content a visitor will see.
  • If it ensures that Web Page content ought to be created for the users and not only for the search engines.
  • If it ensures the high-quality of the web pages
  • If it ensures the helpful content accessible on the web pages

Constantly follow a White Hat SEO method and don't attempt to fool your site guests. Be honest and without any doubt you will get something additional.